Cannabis e-commerce company Dutchie,  has launched  “Dutchie Plus,” a fully customizable online shopping experience. Dutchie Plus will allow dispensaries to create seamless online shopping experiences through open APIs and powerful back-end tools, including access to deep analytical data to drive sales and a messaging platform to connect directly with customers. Dutchie’s latest solution extends its innovative product suite to meet the needs of large dispensaries and multi-state operators (MSOs).

“The cannabis industry is one of the fastest-growing in the world, yet even the largest businesses are still fighting with one hand behind their back with outdated technology tools,” said Zach Lipson, CPO, and Co-founder at Dutchie. “For the first time ever, dispensaries will now have full control over their online presence down to every line of code and design choice without limitations to give consumers a completely unique, seamless experience. By giving businesses this unprecedented level of customization, Dutchie Plus brings our vision to redefine the modern cannabis consumer experience to life.”

Dutchie processes 10% of all legal cannabis sales worldwide, and powers 25 percent of all legal dispensaries across 30 markets and 301 cities in the United States and Canada. Dutchie recently announced its $35M Series B funding round from investors including Snoop Dogg’s Casa Verde Capital, Kevin Durant’s Thirty Five Ventures, Thrive Capital, Gron Ventures, and Former Starbucks Chairman and CEO, Howard Schultz, bringing its total funding to $53M to date. The investment will continue to drive team growth, assist with expansion into new markets, and launch major product developments to support cannabis dispensaries while meeting consumer demand and expectations across North America. Dutchie was also recently named one of LinkedIn’s “Top 50 Startups 2020,” reflecting its market leadership and exponential trajectory in just three years since its founding. To learn more, visit: https://dutchie.com/home.

According to IBM’s U.S. Retail Index, the COVID-19 pandemic has accelerated the shift away from physical stores to digital shopping by roughly five years. The cannabis industry is one of the fastest-growing in the world with the global cannabis market expected to reach $73.6 billion by 2027. Yet even the largest dispensaries and MSOs are currently unable to create fully customized online shopping experiences with the current tools on the market. Dutchie’s latest enterprise-level offering is a breakthrough for the industry, giving dispensaries the tools and expertise afforded to other mainstream industries to ensure their brand is represented on their terms, effectively navigate changes in the market, increase their bottom line, and retain more customers.

“We focus on creating a totally unique brand for our customers and Dutchie Plus will allow us to customize and take our online presence to the next level with a modern shopping experience customers expect from Cookies,” said NAME, TITLE at Cookies, a leading lifestyle and cannabis brand currently using Dutchie. “We’re excited about how these new tools will allow us to channel our creativity without limitations and continue building something fresh and different, better connect with our customers, and stay true to the iconic Cookies brand.”